THE CHALLENGE: To design an effective logo is a basic requirement of being a proficient graphic designer. The ability to communicate a clear and understandable identity that visually represents the business purpose is paramount to helping your client be noticed, remembered, and preferred by their customers.
THE SOLUTION: A modern expansion and reclaiming of the traditional and stereotypical motif that is applied to Indigenous Peoples through the use of culturally significant colors and graphic elements.
Made in Fall 2023
Made in Advanced Campaigns
Professor: Gus Granger
